Airbnb Design in Minneapolis

Marissa Phillips speaks at Confab conference.

How do you ensure your content strategy practice is positioned for long-term success? It’s not just about finding talented people and maintaining voice and tone guidelines. It’s making sure your team has a shared understanding of the practice and your company values their contributions. Advocating for a thorough, quality-minded approach starts with empowering content strategists to do their best work. If the team feels confident and supported, then they can extend their influence and gain more support for content strategy. Learn more about Confab conference.

Marissa Phillips is the Head of Content at Airbnb.

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